Hot on the heels of spring we welcome ou...

With New York’s summer fast becoming hotter than Hades, most city dwellers will be heading to the cooler climes of the surrounding shores. What better way to accessorize for a perfect day at the beach than to pick up one our new summer prints from Roberta Roller Rabbit . This summer we are offering even more of our fabulous collection of colorful, bold prints all of which are hand blocked printed, a centuries old craft performed by the finest artisans in India. From home accessories to perfect beachwears, you’ll be sure to find a unique print for you and all the...

A hot weekend in the Hamptons … our of...

With yet another scorching weekend in the Hamptons behind us, it is time to reflect on the whirlwind that has become my life since stepping off the plane from India two weeks ago!   Last weekend saw Manhattan officially move to the beach, with city dwellers making their way out to the Hamptons to celebrate the July 4th weekend. The store was mobbed of Kurta’s, beachbags and Roberta Freymann summer cover-ups!   The weekend prior saw our fabulous Grand Opening Party for Roberta Freymann East Hampton. We were thrilled to have Tinsely Mortimer host our event, with special...

Mastering the perfect Trunk Show … Hol...

  India. So much to see and do, so little time in which to do it! LA. Setting up Trunk Shows, in Hollywood’s hidden haven! Whilst the  design team and I continue our buying trip taking us from New Delhi to Jaipur in the intense heat & dust of a true Indian summer, the week at Roberta Freymann head quarters took on a slightly different twist … Our Trunk Show team jetted off to LA’s Hollywood Hills to set up shop at the home of British former model turned Interior Designer to Hollywood’s elite, Amanda Masters With what can only be described as a design master...

SALE away into Summer with a Spring clea...

This week the Roberta Freymann Design team headed to India for our customary June buying trip to finalize our Fall/Winter orders and review samples for the seasons ahead. Whilst we bake in the exceptionally hot temperatures that constitutes an Indian summer proper, our stores are ready for something of a cooling effect and a Spring clean is needed to make way for the change in seasons.   With Memorial day weekend behind us, the traditional trigger for Spring clearances begins. Next week our 153 East 70th Street location gets ready for our new High Summer product by...

A shore thing … for beach days and get...

  Now that summer has officially arrived, many New Yorkers including myself, take flight from the hustle and bustle of city life, preferring to enjoy the panoramic views of Long Island’s legendary Hamptons. This year, Montauk provided the Roberta Freymann team with the perfect backdrop for our Summer photoshoot … the cascading hills that dive into the Atlantic ocean creates a breathtaking view and an idilyic scene in which to present this seasons collections. I have long been known for designing the ideal beachcover up … perfect for weekends at the shore. This...

The official start to summer … make it...

Memorial Day weekend in New York has a charm all of its own, not least because it is considered the official start of summer! While most New Yorkers skip off to the Hamptons, adhering to traditions such as picnics on the beach and barbecuing, some prefer to own the city; enjoying the parks, outdoor art exhibits and plethora of events throughout the city. However you decide to appreciate the weekend, take advantage of the gorgeous weather throughout the day or marvel at one of the city’s best natural events at night … the sunset. If like me, entertaining your friends...