Celebrate Bloomingdale’s newest lo...

Fashioned after New York City`s Soho location, Bloomingdale’s Santa Monica will anchor the Santa Monica Place Shopping center with a contemporary men`s and women`s specialty store. Each level has been designed to capture the diversity and culture of Santa Monica. It was therefore without question that when approached to take part in the grand opening, that we at Roberta Freymann jumped at the offer! Our wholesale department will be celebrating the launch with a one-off trunk show in collaboration with Bloomingdale’s as part of the grand opening celebration. On...

A hot weekend in the Hamptons … our of...

With yet another scorching weekend in the Hamptons behind us, it is time to reflect on the whirlwind that has become my life since stepping off the plane from India two weeks ago!   Last weekend saw Manhattan officially move to the beach, with city dwellers making their way out to the Hamptons to celebrate the July 4th weekend. The store was mobbed of Kurta’s, beachbags and Roberta Freymann summer cover-ups!   The weekend prior saw our fabulous Grand Opening Party for Roberta Freymann East Hampton. We were thrilled to have Tinsely Mortimer host our event, with special...

Mastering the perfect Trunk Show … Hol...

  India. So much to see and do, so little time in which to do it! LA. Setting up Trunk Shows, in Hollywood’s hidden haven! Whilst the  design team and I continue our buying trip taking us from New Delhi to Jaipur in the intense heat & dust of a true Indian summer, the week at Roberta Freymann head quarters took on a slightly different twist … Our Trunk Show team jetted off to LA’s Hollywood Hills to set up shop at the home of British former model turned Interior Designer to Hollywood’s elite, Amanda Masters With what can only be described as a design master...

SALE away into Summer with a Spring clea...

This week the Roberta Freymann Design team headed to India for our customary June buying trip to finalize our Fall/Winter orders and review samples for the seasons ahead. Whilst we bake in the exceptionally hot temperatures that constitutes an Indian summer proper, our stores are ready for something of a cooling effect and a Spring clean is needed to make way for the change in seasons.   With Memorial day weekend behind us, the traditional trigger for Spring clearances begins. Next week our 153 East 70th Street location gets ready for our new High Summer product by...

Summer in the Hamptons …. Roberta’s ...

  Roberta Freymann is pleased to announce the opening of our latest retail store, moving us from Newtown Lane to 21 Main Street … cementing our position within the trendy summer beach locale that is East Hampton. Our newest Boutique takes inspiration from the wonders of Brazil to 1950’s Hollywood, a fresh twist for another summer in the Hamptons.   Encapsulating the natural settings that Rio de Janeiro is best known for, from the amazing boardwalks that lead from Copacabana to Ipanema and Leblon to the tropical flora that can be found in the surrounding rainforests...

Rules of adornment …… fanciful colla...

Sophisticated touches come to life with the right accessory. I have always believed that you can dress up any look with the right accessory, making the plainest outfit look instantly chic. In my case, the right accessory to complete any ensemble is a necklace. One such person that uses accessories to complement and adapt her wardrobe effortlessly is Olivia Palermo. As a long time admirer of my accessories, a partnership between us was obvious . I am therefore thrilled to announce the launch of our limited edition collection of necklaces exclusively at our Roberta Freymann...